Omar G. Flores, M.S.

Stop Guessing.
Start Understanding Your Body.

This is more than macros or a meal plan. I help active adults, athletes, and people with real health and lifestyle barriers understand what may be contributing to their patterns — and build a nutrition strategy that fits their goals, training, health history, and real life.

M.S. Functional Medicine & Nutrition
B.S. Nutrition & Dietetics
Bilingual Coaching EN · ES
Tri-Cities, WA
Start With the Quick Coaching Form →

Takes about 3 minutes. I'll review it before your free intro call.

Sound Familiar?

These are the people I work with most. If any of this sounds like you, you're not broken — you just haven't had support that's actually built around your situation.

🔄
The Plateau
You're training consistently, eating reasonably well — but something may be getting missed, and you're tired of guessing. Progress has stalled and you don't know why.
🧩
The Health Piece
Blood sugar, PCOS, gut issues, hormone concerns, or a long history of dieting — generic advice often falls short because it doesn't account for your health history, training, lifestyle, or real barriers.
🔬
The "Normal" Labs
You've had bloodwork done and were told everything looks normal — but you still feel tired, bloated, stuck, or not like yourself. From a nutrition and lifestyle education standpoint, there's often more to the picture.
🏋️
The Serious Athlete
You lift, compete, or train hard and need nutrition that actually matches your output. Not just a calorie number — a real strategy built around your training schedule, recovery, and performance goals.
📋
The Plan That Didn't Work
You've had a plan before. You followed it for a few weeks. Then life happened and it fell apart. You need coaching that adjusts when your real life doesn't go according to plan — not a template you have to fit yourself into.
🏃
The Young Athlete
Teen or high school athlete who needs fueling education — not a diet. Practice days, game days, recovery, and growth all have different demands. Parent/guardian involvement is part of the process.
🏆
The Competitor
Contest prep, improvement season, or post-show recovery. You need a coach who understands the physique side — not just general fat loss — and who keeps your health a priority throughout the process.
My Coaching Philosophy
What Makes This Different
I want you to understand your body — not just follow a plan.

As an advanced lifter with a master's in Functional Medicine and Nutrition, I've been on both sides of this — the athlete trying to figure out my own body, the student studying the science, and now the coach helping others connect the dots. I know what good coaching looks like and what gaps most people fall through.

No two bodies are the same — so your nutrition strategy should not be built like everyone else's. I don't start with a template and fill in your name. I start with your situation. Then I bridge the gap between nutrition science and real-life execution — so the plan doesn't just make sense on paper, it makes sense for your life.

Most nutrition advice is prescriptive. Follow this. Eat this. Hit these macros. But if you don't understand why something works, you won't know what to do when it stops working — and it always does eventually.

"I don't run the same system on every client. There's no universal protocol here — just your goals, your data, your history, and a strategy built around the person in front of me."

My background in Functional Medicine and Nutrition means I look at the full picture: training, sleep, digestion, stress, health history, labs from a nutrition and lifestyle education standpoint, and relationship with food. We're not just chasing a number on the scale — we're looking at the root cause of the pattern, including food habits, training load, sleep quality, digestion, stress, and consistency over time.

I provide nutrition and lifestyle education — not medical diagnosis or treatment. When appropriate, we can discuss labs from a nutrition and lifestyle education standpoint — never to diagnose or treat. For medical conditions, I work alongside your healthcare team, not instead of them.

This isn't a few-week reset or a quick-fix plan. The goal is structure, understanding, and habits you can actually carry forward. My goal is to help you understand the why behind each adjustment — so you're not dependent on guessing, random Instagram tips, or starting over every few months. You work directly with me throughout the coaching process.

"The goal isn't that you need me forever. The goal is that you leave coaching more educated, more confident, and better equipped to make nutrition decisions on your own."
Simple & Intentional
How Coaching Starts

No guessing, no surprises. Here's exactly what happens from the moment you reach out.

1
Fill Out the Quick Coaching FormTakes about 3 minutes. Tells me your goals, health background, lifestyle, and what you're looking to get out of coaching.
2
Book Your Free Intro CallAfter you submit the form, you'll get a link to book a free 20-minute call via Zoom or WhatsApp — whichever you prefer.
3
I Review Your Information FirstI read your form before we talk — so the call is a real conversation about your goals and situation, not a generic sales pitch.
4
I Recommend the Right TierBased on your goals, health history, lifestyle, and needs, I'll tell you which coaching tier makes the most sense. You don't have to figure that out on your own.
5
We Start OnboardingIf it feels like a good fit on both sides, we move forward. You'll complete a full intake form, I'll build your initial plan, and we get started.
The Real Difference
Generic Plan or App
vs. 1:1 Coaching with Omar

This is why a number on a screen isn't the same as a coach who actually knows your situation.

❌ Generic Plan or App
✗Same logic for everyone — doesn't account for health history, lifestyle, training, or real barriers
✗No one adjusts anything when sleep is poor, stress is high, or progress stalls
✗No support when life happens — travel, illness, a hard week, a bad weekend
✗You get a number without an explanation of why that number makes sense for you
✗Nothing accounts for gut symptoms, blood sugar, hormones, or training demands
✗Plateaus have no answer — you're on your own to figure it out
✓ 1:1 Coaching with Omar
✓Built around your specific goals, health background, training, lifestyle, and real barriers
✓Ongoing adjustments based on actual data — weight trends, food logs, energy, sleep, recovery
✓Messaging support and real-time problem-solving when life doesn't go according to plan
✓Education on why your plan is built the way it is — so you understand it, not just follow it
✓Progress tracked across energy, digestion, hormones, and body composition — not just weight
✓Plateaus are problems we solve together — adjustments and answers, not silence
The Bottom Line
Information is everywhere. What's rare is someone who takes the time to understand your situation, builds a strategy around it, and adjusts it when things change.
What Every Client Gets
The Core Coaching System

Regardless of your tier, this is the foundation every client works from.

⚖️Morning weigh-in tracking & trend review
📸Progress photo guidance when appropriate
📏Body measurement tracking
🍽️Food log review & written feedback
🎯Custom calorie, macro, or meal structure targets
📋Check-ins with written or voice-message feedback
💬Messaging support during business days
🔄Ongoing adjustments based on progress, hunger, sleep, performance & lifestyle
📚Nutrition education tailored to your goals and phase

Each coaching tier builds on this foundation with additional depth and support based on your complexity and needs. Every adjustment comes with an explanation of what changed and why — not just new numbers, but the context behind them.

Four Coaching Pathways

Your pathway is based on your goal. Your tier is based on how much support, complexity, and depth your situation requires. We figure both out on the intro call — not before.

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Body Composition
Fat loss, muscle gain, recomposition, and building habits that hold up when life gets busy. Nutrition that matches your training and your actual life.
→ Usually Tier 1 or 2
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Sports Nutrition
Fueling for training, games, practices, recovery, and performance. Includes teen and high school athletes — parent/guardian involvement required for minors. The focus is fueling and performance, not restricting.
→ Usually Tier 1 or 2
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Metabolic Health
Blood sugar, insulin resistance, prediabetes, elevated cholesterol, PCOS, gut symptoms, hormone concerns, fatigue, and long-term dieting history. Your health picture matters — not just your macros.
→ Usually Tier 2 or 3
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Physique & Competition Prep
Improvement season, active contest prep, peak week, and post-show reverse dieting. Evidence-informed and health-first — your best physique without sacrificing your body to get there.
→ Tier 4
Coaching Tiers — What's Included

The tiers below show the different levels of support available. You don't need to choose your tier on your own — I'll help recommend the best fit after your quick form and intro call.

All services are nutrition and lifestyle education — not medical diagnosis or treatment. I work alongside your healthcare team, not instead of them. Lab discussions are educational only — never to diagnose or treat. For teen and minor athletes, parent or guardian involvement is required. Competition prep follows evidence-informed, health-first practices. Services requiring a licensed Registered Dietitian are outside my current scope.

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Servicios disponibles en Español · Services available in Spanish
I'm a bilingual coach serving English- and Spanish-speaking clients across the Tri-Cities. Intake, check-ins, messaging, and all coaching conversations are fully available in Spanish — whichever language feels most natural to you.
Ready to Stop Guessing?
Start with the
Quick Coaching Form

Takes about 3 minutes. Your answers help me understand your goals, health background, and what kind of support actually makes sense for you — before we ever talk.

Not sure which pathway or tier fits you? That's exactly what the quick form and intro call are for.

Fill Out the Quick Coaching Form →

The intro call is free. No pressure. No pitch.

Fuel Your BodyProtect Your Muscle
Evidence-BasedReal Strategies
PersonalizedLasting Results